10,000+
5-Star Reviews
24g Protein 190 Calories 2g Sugar

High Protein. Real Food Taste.

Meet Cashew Chocolate Crunch — the cleanest protein bar with 24g of protein. No junk. No sugar crash. Just real ingredients and unreal taste.

10,000+ five-star reviews
Pursuit Protein Cashew Chocolate Crunch bar surrounded by cashews and dark chocolate
11Ingredients
No AddedSugar
24gProtein
No SugarAlcohols
Soft & CrispyTexture

As Seen In

The Cleanest Bar

The Cleanest
20g+ Protein Bar.

We use real ingredients you can actually pronounce. That's rare.

11 Simple Ingredients

Less ingredients than 99% of protein bars.

See Full Ingredients

Pursuit

11 Ingredients
  • Milk Protein Isolate
  • Collagen
  • Soluble Corn Fiber
  • Cashews
  • Milk Protein Crisp
  • Allulose
  • Glycerin
  • Cocoa Liquor Chips
  • Monk Fruit
  • Cocoa Powder
  • Salt
VS.

Other Bars

27–43 Ingredients
  • Whey Protein Concentrate
  • Calcium Caseinate
  • Soy Protein Isolate
  • Isomalto-oligosaccharides
  • Maltitol Syrup
  • Palm Kernel Oil
  • Polydextrose
  • Cane Sugar
  • Natural & Artificial Flavors
  • Sucralose
  • Acesulfame Potassium
  • Carrageenan
  • Xanthan Gum
  • Corn Starch

+ 13 to 29 more ingredients depending on brand

Gums · Fillers · Sugar Alcohols · Artificial Sweeteners

More Protein. Less Filler.

Protein dense. Calorie smart. Designed for sustained energy and full-body support.

Why Protein Matters
24g
Protein
Helps build and maintain lean muscle.*
190
Calories
High protein. Low calories.
11g
Fiber
Keeps you fuller longer.*
2g
Sugar
No sugar crash. Steady energy.

*Protein helps increase and maintain muscle mass.

Soft. Crispy. Satisfying.

Designed to have the texture of a premium snack bar — not a chalky supplement.

Real People.
Real Results.

Join thousands who made the switch to real protein.

10,000+ Five-Star Reviews
Chris B. holding a Pursuit Protein bar at his desk

"Finally a protein bar that actually tastes amazing and doesn't wreck my stomach."

— Chris B.
Ashley R. eating a Pursuit Protein bar at the gym

"Best texture I've ever had in a protein bar. Soft, crispy and seriously delicious."

— Ashley R.
Jake T. running a marathon fueled by Pursuit Protein

"Pursuit is the only bar I keep in my gym bag. Clean ingredients, solid macros, unreal taste."

— Jake T.
Three Pursuit Protein bars on dark surface with cashews and chocolate

"The chocolate flavor is next level. Tastes like a treat, fuels like a champion."

— Tyler M.

Powered by
Purpose.

Everyone is pursuing something — strength, progress, PRs, purpose, survival, greatness. Pursuit makes the journey a little bit easier.

Never Compromise,
Always Pursue.
Build Your Box & Save

Pre / Post Workout

Help recover and build lean muscle before or after your session.

On-the-Go Nutrition

Convenient fuel for busy days. No refrigeration needed.

Snack Smarter

Satisfies cravings the right way. Real protein, not empty calories.

Nighttime Satiety

Keeps you full, not full of sugar. Steady protein before bed.

Frequently Asked

Everything you need to know about Pursuit Protein.

Most protein bars hit high protein numbers by loading up on sugar alcohols, fillers, artificial sweeteners, and ultra-processed ingredients. Pursuit was built differently. Each bar delivers:
  • 24g protein
  • 190 calories
  • 2g sugar
  • 11g fiber
  • only 11 ingredients
We focused on creating a bar with elite protein density, clean ingredients, and a texture that actually tastes like food.

No. Pursuit contains no sugar alcohols like maltitol, erythritol, or sorbitol, which are commonly used in protein bars and can cause bloating or digestive discomfort. We use allulose and monk fruit instead.

Yes. With 2g sugar, high fiber, high protein, no added sugar, and no sugar alcohols — Pursuit was designed to fit well into lower-carb and keto-conscious lifestyles.

Pursuit uses a blend of:
  • Milk protein isolate
  • Collagen
  • Milk protein crisp (calcium caseinate + whey protein concentrate)
This combination helps create a more satisfying texture while delivering a high amount of protein per calorie.

We engineered Pursuit for protein efficiency. Each bar contains 24g of protein at just 190 calories, meaning a large percentage of the calories come directly from protein rather than sugar or filler ingredients.

Most people describe Pursuit as satisfying without feeling dense or heavy. The combination of 24g protein, 11g fiber, healthy fats, and low sugar helps support fullness and sustained energy without the "brick in your stomach" feeling common with many protein bars.

Yes. Pursuit is gluten free.

No artificial sweeteners. Pursuit is sweetened with allulose and monk fruit instead of artificial sweeteners commonly found in many bars.

No added sugar. Each bar contains only 2g total sugar and 0g added sugar.

Pursuit was designed to have a soft, crispy texture rather than the dense, chalky texture common in many high-protein bars. The combination of milk protein crisp, cashews, cocoa liquor chips, and carefully balanced moisture creates a texture closer to a premium snack bar than a traditional supplement bar.

Yes. Pursuit contains milk and cashew. Please review the ingredient label carefully if you have food allergies.

Pursuit works great:
  • After workouts
  • Between meals
  • As an afternoon snack
  • While traveling
  • Before bed
  • Anytime you need convenient high-quality protein

Pursuit is primarily designed as a high-protein snack or recovery bar, not a full meal replacement. That said, many customers use it as a convenient light meal option when on the go.

Allulose helps provide sweetness and texture without adding added sugar. It's commonly used in modern low-sugar foods because it allows products to taste more indulgent while keeping sugar content low.

Never Compromise

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